How Google’s Antitrust Ruling Could Impact AI Search Results and Publisher Traffic in 2025

How Google’s Antitrust Ruling Could Impact AI Search Results and Publisher Traffic in 2025

Joe Brown
Published on: 03/10/2025

Google’s dominance in the search engine market has long been a subject of scrutiny, but the recent antitrust ruling against the tech giant marks a turning point.

Digital MarketingArtificial Intelligence
From Likes to Leads: How Digital Marketing Agencies Elevate Social Media Marketing

From Likes to Leads: How Digital Marketing Agencies Elevate Social Media Marketing

Joe Brown
Published on: 19/09/2025

In the early days of social media, the success of a campaign was often measured by likes, shares, or follower counts. While these metrics still matter, they don’t necessarily translate into business growth. Modern businesses now focus on conversions—whether that’s capturing email sign-ups, driving website traffic, or generating direct sales.

Digital MarketingSocial Media Agencies
From Viewers to Marketers: How YouTube and Netflix Are Turning Fans into Promoters

From Viewers to Marketers: How YouTube and Netflix Are Turning Fans into Promoters

Joe Brown
Published on: 10/09/2025

The world of digital streaming is changing rapidly, and platforms like YouTube and Netflix are no longer relying solely on traditional marketing strategies. Instead

Digital Marketing
AI Outbound Voice in Australia: Laws, Risks & Use Cases

AI Outbound Voice in Australia: Laws, Risks & Use Cases

Joe Brown
Published on: 21/08/2025

Discover how AI voice agents fit into Australia’s strict outbound call laws. Risks, compliance tips, and smart use cases for safe adoption.

Digital Marketing