In order to have a working SEO strategy for a small business, you need to keep abreast of the SEO best practices. There are about 200 different factors that Google considers when ranking a page. It follows then that there is no hard and fast rule when it comes to SEO. You cannot find a one-size-fits-all strategy; rather, you need to find a good mix of the best practices.
There’s no need to be overwhelmed though because there are simple practices you can start doing from day 1 that will pave your way to SEO success. Take note first that it’s not enough to simply publish a kick-ass content in the hope that your SEO goes up. You need to write content that people will want to read; however, it’s not the end-all and be-all.
Here are some guidelines when it comes to writing content like a superstar:
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