All posts by Franc

Your 2020 Influencer Marketing Guide

The other day I bought a pair of shoes that had been featured on an Instagram page I follow closely. It wasn’t an impulse purchase; I had been moderately searching the internet for a fresh pair

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Is 2020 prophesying the end of your remarketing efforts?

Alright, that’s definitely not the way we would have liked to start the new decade. Usually, at this time of the year, we’re still riding on joyful waves pulsing off the back of great celebrations

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How To Trump Facebook’s Algorithm and Make Your Ads Standout

Once upon a time… well, 2014, to be more precise, if you knew how to go through your marketing stats from Social Advertising and had a firm grasp on important metrics such as CPM, CPC, CTR, and CPA

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A Simple And Effective Copywriting Method That Everyone Can Use

If you own a business, it’s likely that at some stage you’ve come across the need to create content yourself – namely, writing a blog post. And if you’ve done it, it’s also likely that at some

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